About

Company.

Synopticom is an experience management platform company based in Vilnius, Lithuania. We help organisations in the Baltics, Nordics, and Central and Eastern Europe turn customer and employee feedback into decisions that improve business performance.

Who we are

Market research technology.
Vilnius, Lithuania.

Synopticom is an experience management platform company based in Vilnius, Lithuania.

Our primary mission is to make MR research data meaningful in everyday business activities to all types of business professionals and differentiated management levels.

Our team combines expertise in market research, technology, and CX strategy. We build the platform, run the programmes, and work alongside our clients as a long-term partner rather than a software vendor.

10+
Years experience
B2C&B2B
Services
SaaS
Platform
Our competencies
Market Research

Survey design, data collection methodology, statistical analysis, and insight generation

Technology & IT

SaaS platform development, AI/ML analytics, API integrations, and cloud infrastructure

Management & CX Strategy

CX programme design, change management, organisational alignment, and consulting

Headquartered in Vilnius, Lithuania
Serving clients across the Baltics, Nordics, and Central & Eastern Europe
What we help you do

Synopticom's CX Platform assists
companies in five ways.

Construct or refine customer journeys

Establish programmes and leverage various channels for collecting feedback and other valuable data throughout the brand lifecycle.

Analyse touchpoints in real time

Analyse touchpoints, journeys, or overall performance in real-time through custom dashboards from individual interactions to the entire organisation.

Actively involve employees

Engage employees in handling customer cases, optimising journeys, and enhancing overall business outcomes through EX–CX integration.

Integrate CX & business data

Seamlessly integrate CX data with business data providing comprehensive 360-degree insights connecting experience to financial outcomes.

Inspire data-driven actions

Effectively manage customer experiences turning insights into decisions, actions, and sustained improvement across every part of the organisation.

Synopticom services encompass cloud services, analytics, and management concepts
Customer & Employee Journeys
People Analytics
Brandtrack
Customer / Employee Experience Management
Voice of the Customer
Customer Analytics
Net Promoter Score (NPS) programme
Customer Segmentation
Enterprise Feedback Management
Service process

Eight steps from strategy to continuous improvement.

01
CX Strategy & Modelling

Programme design, framework definition, KPI selection and journey mapping.

02
Custom Real-Time Dashboards

Role-specific dashboards with advanced analytics and automated alerting.

03
AI Based Text Analytics

Automated sentiment, topic, and emotion analysis on all open-text feedback.

04
Benchmarks & Custom Reports

Industry benchmarking plus tailored PPT reports for every stakeholder.

05
Consulting & Change Promotion

CX strategy sessions, stakeholder workshops, and change management.

06
Daily Implementation & Support

Our team handles day-to-day platform management and continuous optimisation.

07
Surveys & Multichannel Collection

Automated white-labeled survey distribution across all channels.

08
Integrations & Data Exchange

REST API, FTP/CSV, direct DB connect experience data with CRM, ERP, and BI.

Want to know more about Synopticom?

Get in touch with our team in Vilnius or book a discovery call.